USM is committed to acting in the long-term interests of all its stakeholders. Environmental and social factors are a core component of its business, from investment analysis through to decision-making. USM's key companies actively contribute to local communities through corporate social responsibility (CSR) activities and are involved in the implementation of significant social projects.
  • As one of Russia's largest companies and a major employer across a number of regions, Metalloinvest focuses on three key pillars of CSR activities: environmental protection, safe working conditions and fair remuneration for employees, and high standards of living for local communities. The Russian Union of Industrialists and Entrepreneurs awarded Metalloinvest four times for its outstanding achievements in CSR.
  • Metalloinvest implements a targeted policy to improve its environmental credentials by consistently reducing its environmental footprint. The company regularly modernises its facilities and aims to reduce atmospheric emissions, water consumption and waste discharge.
  • Metalloinvest cares about the wellbeing of its workers and is committed to providing safe and secure working conditions, opportunities for professional development and career growth, and appropriate remuneration.
  • The company strives to create a favourable social climate in the regions where its enterprises operate. Metalloinvest implements large-scale initiatives in education, health, sports and culture as part of partnership programmes with the administrations of the Kursk, Belgorod and Orenburg regions.
  • Since its foundation, MegaFon has concentrated its CSR activities on sports. It is a general partner of Russia's Olympic and Paralympic Committees and the national Olympic and Paralympic teams. The company was also a general partner of the XXII Winter Olympic and XI Paralympic Games in Sochi, and organised 5G testing zones during the 2018 FIFA World Cup in Russia.
  • MegaFon is an official supporter of the Russian national football team, the Russian Football Union, the Russian national, youth and women's hockey teams, the Hockey Federation of Russia, the Continental Hockey League Championship, the Russian Biathlon Union, the Russian National Volleyball Federation, the Russian National Federation of Rhythmic Gymnastics, and the International Fencing Federation.
  • It was a general partner and the official mobile operator of the XXVII World Summer Universiade in Kazan, the largest sporting event for students.
  • MegaFon is an organiser of "The future depends on you", an annual Russian open football championship for children from orphanages. The company supports a number of Paralympic disciplines and events, including Russia's sledge hockey team, the Russian bocce championship and the annual MegaFon DreamCup wheelchair tennis tournament.
  • Mail.Ru Group's CSR activities are focused on two main areas: increasing the effectiveness and popularity of charity work, and providing support for educational programmes.
  • Dobro Mail.Ru comprises 135 charity organisations from 36 regions of Russia, allowing users to easily participate in charity and social projects as volunteers, or with one-off or regular donations. In 2017, the amount of donations made by users increased by 40%. Furthermore, Dobro supports the development of non-profit organisations in Russia with the help of educational conferences, and actively promotes charity work together with the country's leading media outlets.
  • Mail.Ru Group also has a long history of supporting the development of IT education in Russia and hosts a number of annual events, including the Russian Code Cup, an international programmers' contest, the Russian AI Cup, the country's largest artificial intelligence programming championship, and the Russian Design Cup, a contest for designers and interface developers.
  • As a company that continues to invest in the future, Mail.Ru Group actively collaborates with universities on projects such as the Mail.Ru Technopark and Technosfera, in order to discover bright minds among the next generation.
  • Mail.Ru Group is also the official partner of the Russian men's national basketball team.